Business Intelligence (BI) refers to a set of technologies, strategies, and practices used by enterprises to analyze and interpret their business information and transform it into actionable business decisions. It encompasses the processes of collecting, sorting, and analyzing data from business operations or activities to optimize performance.
In practice, modern business intelligence emphasizes having a comprehensive view of organizational data and leveraging it to drive change, eliminate inefficiencies, and quickly adapt to market or supply changes.1 Modern BI solutions prioritize flexible self-service analysis, governed data on trusted platforms, empowered business users, and speed to insight.1